A perennial challenge for executives in established firms is deciding how and when to
respond to emerging technologies. This article demonstrates that the way emerging …

Many companies compete globally in a world in which user ratings and price are important
drivers of performance but whose importance may differ by country. This study builds on the …

Information goods providers such as print newspapers are experimenting with different
pricing models for their online content. Despite research on the topic, it is still not clear how …

Most online content publishers have moved to subscription-based business models
regulated by digital paywalls. But the managerial implications of such freemium content …

Non-advertising-based mobile apps face several critical challenges when trying to monetize
their free services—among them, the choice of pricing strategies (hard landing vs. soft …

Digital content platforms increasingly implement paywalls to generate subscription revenue,
but putting content behind paywalls can reduce consumption and advertising revenue. We …

Print news agencies have been under pressure from falling sales and advertising revenue
and increased competition. As the Internet became the dominant medium, news agencies …

News website design has previously been shown to impact perceived credibility, and one of
its core dimensions and measures, bias. This paper demonstrates that by adapting the …

Many online content providers aim to compensate for a loss in advertising revenues by
charging consumers for access to online content. However, such a choice is not …

요약본 연구는 신문사의 디지털 유료화 콘텐츠 수익 모델 중 하나인 통합형 플랫폼의
사용의도에 영향을 미치는 요인을 확장된 통합기술 수용모델을 기초로 고찰했다. 통합형 …