In the modern world, consumer preferences and demand for agricultural products are
constantly changing. Meeting these demands efficiently and effectively is crucial for the …

The rapid progress of technology has led to a proliferation of information sources and
distribution channels, facilitating the dissemination of knowledge on environmental …

The food quality and safety incidents occurring continually in China are greatly sapping
consumers' confidence in the food industry. Accordingly, this paper sets four characteristics …

This paper gives an overview of scientific challenges in implementing and certifying “Zero
residue” approach. The rationale behind the concept is that final control of commodities …

Despite the widespread use of food brand logo frame in food brand logo cues, little is known
about how food brand logo frame influences consumers' food preferences. Through five …

Purpose The present experimental study aims to investigate when a food safety incident
occurs, how country image influences consumers' trust and purchase intention, as well as …

Drawing a clear overall picture of consumers' preferences for food is essential for designing
effective marketing strategies and promoting a healthy and sustainable food system. Based …

Many smallholder farmers in developing countries have used sustainable traditional
agricultural techniques to ensure food safety and sustainability over the centuries. However …

This study investigates the primary attributes influencing consumers' implicit and explicit
perceptions of food safety (FS). To achieve this objective, a mixed-method approach has …

Purpose Food labels are increasingly used to provide information to consumers. As a
common design strategy used for food package labels globally, label frame is often used to …