Effects of misleading online advertisements on the purchase intention of mature Chinese consumers for dietary supplements
Y Sun, Y Li - British Food Journal, 2023 - emerald.com
Purpose Advertisements for dietary supplements (DS) often include misleading claims
regarding their health benefits. In this study, the authors designed an online advertisement …
regarding their health benefits. In this study, the authors designed an online advertisement …
Why and how do consumers use dietary supplements? A systematic review and thematic analysis
Using the input-process-output (IPO) model as an organizing framework, this paper provides
an overview of the literature on multiple dimensions of dietary supplement (DS) …
an overview of the literature on multiple dimensions of dietary supplement (DS) …
Understanding the market in higher education in Africa
Marketisation is the application of economic theory to the practice of higher education. This
is based on the fundamental notion of the primacy of the market as a tool for business and …
is based on the fundamental notion of the primacy of the market as a tool for business and …
Building trust and empowering informed decisions: effects of risk disclosure and call to action on young adults' responses to dietary supplement advertising
W Zhao, Y Jin, E Karinshak - International Journal of Pharmaceutical …, 2023 - emerald.com
Purpose This study aims to examine the effects of risk disclosure and call to action (ie
encouraging individuals to consult a health provider before they make any purchase …
encouraging individuals to consult a health provider before they make any purchase …
Realisation that online advertisements are misleading: Involvement of middle-aged and older adults with botanical dietary supplements
Y Sun, J Zhang, Y Li - Journal of Retailing and Consumer Services, 2024 - Elsevier
This study designed media-rich online botanical dietary supplement advertisements that
contained misleading claims and probed factors affecting the purchase intention of mature …
contained misleading claims and probed factors affecting the purchase intention of mature …
False and misleading health-related claims in food supplements on Spanish radio: an analysis from a European Regulatory Framework
C Muela-Molina, S Perelló-Oliver… - Public Health …, 2021 - cambridge.org
Objective: The excessive growth of the food supplements' industry highlights the need to
focus attention on all aspects involved in their proper consumption; one that takes centre …
focus attention on all aspects involved in their proper consumption; one that takes centre …
Endorsers' presence in regulation and endorsements in dietary supplements' advertising on Spanish radio
Healthy lifestyles provide a market niche for products offering health benefits in a context
where consumers have a misconception of the characteristics and functions of dietary …
where consumers have a misconception of the characteristics and functions of dietary …
[HTML][HTML] Rentabilidad a costa de la salud. Comunicación corporativa irresponsable en la industria de suplementos
A García-Arranz, S Perelló-Oliver - Revista de Comunicación, 2024 - scielo.org.pe
The growing concern over health and nutrition have led to the proliferation in the
consumption of supplements worldwide. In Europe, the market size has reached 13,300 …
consumption of supplements worldwide. In Europe, the market size has reached 13,300 …
What heals and why? Children's understanding of medical treatments
What heals and why? Children's understanding of medical treatments WHAT HEALS AND WHY?
CHILDREN'S UNDERSTANDING OF MEDICAL TREATMENTS Kristi L Lockhart, Yak Univerdty …
CHILDREN'S UNDERSTANDING OF MEDICAL TREATMENTS Kristi L Lockhart, Yak Univerdty …
Profit at the expense of health. Irresponsible corporate communication in the supplements industry
A García-Arranz, S Perelló-Oliver - Revista de Comunicación, 2024 - scielo.org.pe
The growing concern over health and nutrition have led to the proliferation in the
consumption of supplements worldwide. In Europe, the market size has reached 13,300 …
consumption of supplements worldwide. In Europe, the market size has reached 13,300 …