Alleviating relative poverty in rural China through a diffusion schema of returning farmer entrepreneurship

Y Zhang, C Yang, S Yan, W Wang, Y Xue - Sustainability, 2023 - mdpi.com
Addressing poverty is one of the United Nations' Millennium Development Goals. Alleviating
relative poverty by stimulating the endogenous motivation of poor people to improve their …

The role of improved market access for small-scale organic farming transition: Implications for food security

C Ume - Journal of Cleaner Production, 2023 - Elsevier
Better access to markets allows small producers to reliably sell more produce, at higher
prices and with better quality. Following the recognition of the importance of production …

Trust, but what trust? Investigating the influence of trust dimensions on supply chain performance in smallholder agribusinesses in Uganda

GM Owot, DM Okello, K Olido… - Journal of Agribusiness in …, 2024 - emerald.com
Purpose Even though trust is known for improving supply chain performance (SCP),
previous studies have overlooked the investigation of its dimensions. Limited studies exist …

Examining the role of social CRM capability in online marketing communication

S Chatterjee, R Chaudhuri, D Vrontis… - Journal of Marketing …, 2023 - Taylor & Francis
Social customer relationship management (CRM) is software that can integrate different
social media channels. Using social CRM, employees can leverage social information of …

[HTML][HTML] Factors influencing environmental sustainability performance: A study applied to coffee crops in Colombia

A Rojas-Ospina, A Zuñiga-Collazos… - Journal of Open …, 2024 - Elsevier
Abstract The Environmental Sustainability Performance (ESP) in Agricultural Activity (AA) is
a topic of great interest due to its essential role in the future of society. Efficient resource …

Explaining farmers' income via market orientation and participation: evidence from KwaZulu-Natal (South Africa)

E Mkuna, E Wale - Sustainability, 2022 - mdpi.com
In many sub-Saharan African nations, commercializing smallholder agriculture has recently
been seen as a strategy for attaining equitable growth and eliminating poverty in a …

Validation and testing of a measurement model for the assessment of agripreneurial competencies

KV Thomas, S Murali - Journal of Agribusiness in Developing and …, 2025 - emerald.com
Purpose This article aims to develop a measurement scale for assessing agripreneurial
competencies relevant to emerging economies in alignment with the SDG2 of the UN …

Impact of industry competitive intensity on brand performance: mediating role of market orientation and organizational learning

M Talari, M Khoshroo - Journal of Research in Marketing and …, 2023 - emerald.com
Purpose The purpose of this paper is to investigate the effect of industry competitive intensity
(ICI) on brand performance with the mediating role of market orientation and organizational …

Measuring market orientation, innovative marketing strategies and performance: evidence from the Malaysian agro-food manufacturers

NH Kamarulzaman, NH Khairuddin… - … of Agribusiness in …, 2023 - emerald.com
Purpose This paper aims to investigate the relationship between market orientation and
innovative marketing strategies and the effect of innovative marketing strategies on the …

Entrepreneurship skills: do all dimensions of skills matter for sustainable business start-up?

A Tibaingana, K Sendawula, F Buyinza… - … and Public Policy, 2024 - emerald.com
Purpose The purpose of this study is to establish whether all the dimensions of
entrepreneurship skills matter for sustainable business start-up among the youths, using …