Households play one of the key roles in the development of the financial system of any
country and the national economy in general. It is the understanding of the behavior of these …

Customer relationship management (CRM) has become the lifeblood of banking and the
principal driver of sustainable marketing performance in the digital economy. The discovery …

Within the article, the impact of modern digitalization processes on changing household
credit behavior is considered. Much attention is paid to defining the essence of digitalization …

Digital marketing is a key strategic component of the modern business environment,
contributing to the competitiveness of companies. The purpose of the study is to analyse the …

The article analyzes the current state of the banking system of Ukraine, outlines the features
of its functioning. It is determined that in recent years, in the context of structural reform of the …

Analysis of the implementation of financial technologies (FinTech) has shown that their use
causes the rapid transformation of financial services into new forms, expands the …

This article aims to identify the trends and characteristics of the credit services market's
evolution amidst financial instability in Ukraine. Utilizing a range of scientific methodologies …

Data on global financial statistics demonstrate that total losses from fraudulent transactions
around the world are constantly growing. The issue of payment fraud will be exacerbated by …

The SME lending covers a list of its needs related to its day-to-day performance, fixed
assets, development. Existing methods of identifying impact on economic indicators from …

This article is devoted to the formation of the resource base of private banks operating in the
Republic of Uzbekistan. The data are taken from the analysis of financial statements on the …