[PDF][PDF] A look at gender differences and marketing implications

H Kraft, JM Weber - International Journal of Business and Social Science, 2012 - Citeseer
This paper looks at a variety of factors that continue to influence the changing marketplace in
regards to gender differences. Some of these factors include education, income …

[PDF][PDF] Peran Gender Sebagai Variabel Moderasi Dalam Pengaruh Kepuasan Pelanggan Terhadap Loyalitas Pelanggan

RA Maharany, IW Santika - 2019 - pdfs.semanticscholar.org
Penelitian ini bertujuan untuk menjelaskan peran gender sebagai variable moderasi dalam
pengaruh kepuasan pelanggan terhadap loyalitas pelanggan. Penelitian ini dilakukan di …

Influence of Gender on the Advertising Responses of Young People for Products of Mobile Operators in Bulgaria

L Spasova, T Taneva - SHS Web of Conferences, 2021 - shs-conferences.org
The use of gender as a marketing strategy for market segmentation requires consideration of
gender differences in information processing. This would increase the effect of advertising …

The influence of gender on baseball sponsorship activation tactics

M Dodds, L Degaris, D Perricone - Journal of brand strategy, 2014 - ingentaconnect.com
Females account for 46 per cent of the Major League Baseball fan base. This high
percentage of female fans has increased revenue for the league, particularly in merchandise …

The tourist destination of the future: scenarios and trends

MS Jucan - 2015 - digital-library.ulbsibiu.ro
The tourist destination of the future: scenarios and trends Page 1 “Lucian Blaga” University of
Sibiu, Romania Faculty of Economics The tourist destination of the future: scenarios and trends …

[HTML][HTML] The role of promotion in mediating the effect of website quality on impulse buying: a study on grabfood users in Denpasar

PDAI Karunia, STG Raka - Russian Journal of Agricultural and Socio …, 2021 - cyberleninka.ru
Grab is a startup company engaged in the online transportation service business. Based on
information from the Google Play Store, Grab had> 100 million users in the world in October …

Kekuatan brand awareness produk UMKM terhadap keputusan pembelian (kasus konsumen jahe merah instan enam putri)

RY Afrian - 2021 - repository.uinjkt.ac.id
Semenjak diumumkan pandemi covid-19 di Indonesia oleh pemerintah, dan
diberlakukannya pembatasan aktivitas memiliki dampak terhadap keberlangsungan usaha …

Determinan Kepuasan Konsumen terhadap Layanan Kefarmasian di Apotek Sukoharjo

YC Kusbandini, S Susilowati - Jurnal Ilmiah Permas …, 2024 - journal2.stikeskendal.ac.id
Pentingnya kepuasan pasien bagi apotek dapat meningkatkan pelayanan kesehatan dalam
mengutamakan kebutuhan dan kepuasan pasien yang menyebabkan apotek dapat …

[图书][B] Examining the effects of age and gender on consumer participation in online group-buying auctions

AO Ajisafe - 2012 - search.proquest.com
Although online group-buying auctions present risks to consumers, the use of this emerging
auction platform has increased rapidly since 2008. However, little is known about …

[引用][C] Pengaruh jenis kelamin, promosi penjualan dan sifat materialisme terhadap perilaku impulse buying secara online

IKAH Chandra, NM Purnami - 2014 - Udayana University