Technological developments such as Cloud Computing, the Internet of Things, Big Data and
Artificial Intelligence continue to drive the digital transformation of business and society. With …

Advances in new technologies affect private and professional lives alike, posing new
opportunities and threats for companies, consumers, and society. In this context, the concept …

The widespread diffusion of digital technologies along with evolving consumer behaviors
and requirements have fostered the emergence of omnichannel businesses, ie, firms that …

Scholarly interest in business platforms has risen consistently in the past 10 years. As a
pervasive topic in the business literature, business platforms are addressed not only in the …

Smart retail stores have been gaining momentum in smart retailing. Instead of relying on in-
store staff like traditional counterparts, smart retail stores provide an unmanned environment …

Purpose: Exploring criteria for digital transformation in agribusiness (DTA) and analyzing
their potential importance (weight) and priorities (ranking) for future DTA projects …

The advancement of digital technology and the growth of e-commerce have significantly
changed the shopping channel choice behaviour (SCCB) of customers. This article presents …

With the development of e-commerce, different scale, industries and enterprises can
improve productivity and profitability in new ways. At the same time, the development of e …

In the fiercely competitive domain of online product sales, wherein engendering trust among
prospective buyers assumes paramount significance, the role of product reviews cannot be …

El impacto del personal de contacto en la experiencia de los clientes en el comercio
electrónico no ha captado una gran atención de investigaciones científicas. Para aportar …