Contributing to the scarce literature on how companies can deal with their business model of
digital transition, this work explores the digital transformation (DT) process in small and …

Digital transformation represents a critical initial step for Small and Medium Enterprises
(SMEs) in adapting to digitalization. This process involves technological innovations …

Purpose: The study analyzes the evolution of Business Model Innovation (BMI) in the IT
sector, which is mentioned in many available scientific publications. The major output of this …

Digital marketing merupakan salah satu strategi yang digunakan oleh pelaku usaha mikro,
kecil, dan menengah (UMKM) untuk memenuhi kebutuhan konsumen dan mempermudah …

The oil and gas industry is among the most affected industries as a result of war in Ukraine,
on top of other economic, political, and environmental global turbulences that culminated …

All activities will result in better outcomes with good practice, similar to business. The
motivation behind this business writing study was for an inside and out comprehension of …

The abundant volume of catches in certain seasons and catches that cannot last long have
encouraged women fishermen to make various types of processed fishery products. The …

The growth of private labels and digital marketing brings new challenges to manufacturers.
However, within these challenges, manufacturers can discover strategic opportunities to …

This chapter aims to examine the role of consumer demographics over the chosen
parameters of online shopping. Online shopping had emerged as an important platform for …

This study examines the implementation of digital marketing strategies in a traditional
grocery distributor in Malang, Indonesia, operating with conventional methods. The …