Purpose The purpose of this systematic literature review was to collect and review the
studies published worldwide in English language presenting the persuasive role of …

Purpose This paper aims to explain how Web 2.0, social connectedness online, has created
incredible new business options. This research's primary goal is to help businesses use …

This research explored the perceptions of university students about the credibility of
information being shared on Facebook. The data were collected using an online …

Nowadays, firms are strongly racing to raise their competitive level in the international
market. As this market has a natural connection, therefore, one of the vital roads for …

Social network data, such as Twitter/X, is of Big Social Data type. Big social data describes
people's social behaviors and interactions. They have high business value for decision …

Engaging personalization in the education process is considered one of the success factors
for raising the educational process quality by altering the educational institutions' vision for …

The distribution of information in social media is very ad hoc in nature because of the
increasing social media and the sophistication of social networks. Identifying fraudulent …

Social networks are currently considered the universally superior information source for
people as well as organizations. This source is considered as one of the main components …

Political parody, which is entitled to free speech protection under the First Amendment to the
US Constitution, aims at criticizing politicians' policies and ideas with humor. As such …

Engaging students' personalized data in the aspects of education has been on focus by
different researchers. This paper considers it vital for exploring the student's progress …