Issues There is a decline in youth drinking, but also a causal link between alcohol marketing
and drinking among young people. Therefore, novel alcohol marketing strategies should be …

Introduction Recent years have seen an expanding 'no and low alcohol'(NoLo) drinks
market in the United Kingdom and other high-income countries. With the UK government …

In this study, we examined influencer marketing and consumption of non-alcoholic beer by
adolescents to determine how these factors could affect the intentions of adolescents to …

Introduction Market research indicates an increasing interest in low‐and no‐alcohol drinks
in Europe, but there is no systematic overview of their availability and consumption. In this …

Alcohol consumption by Australian women during midlife has been increasing. Health
promotion efforts to reduce alcohol consumption in order to reduce alcohol-related disease …

Background Dry January, a temporary alcohol abstinence campaign, encourages
individuals to reflect on their relationship with alcohol by temporarily abstaining from …

In contemporary, neoliberal contexts, individuals are compelled to display competent and
'enterprising'selves, to get ahead in 'hustle culture'and to prioritise their personal …

Aims Buying and consuming no-(per cent alcohol by volume, ABV= 0.0%) and low-(ABV=>
0.0% and≤ 3.5%) alcohol beers could reduce alcohol consumption but only if they replace …

In November 2022, it will be 3 years since Sect. 14 of Ireland's Public Health (Alcohol) Act
made it an offence to advertise alcohol on public transport (eg, buses, trains, or light rail …

Objective: Marketing, label design, and product innovation strategies are being used by the
alcohol industry to position some products as “healthier choices.” The aim of this study was …