Purpose This paper aims to examine the extent to which Business Intelligence and Big Data feature within academic research in hospitality and tourism published until 2016, by …
Big data analytics (BDA) adoption has gained attention in both practical and theoretical circles owing to the opportunities and advantages that can be reaped from it. In theory, the …
D Radicic, S Petković - Technological Forecasting and Social Change, 2023 - Elsevier
This study explores the impact of digitalization on technological (product and process) innovations in German small and medium-sized enterprises (SMEs). In particular, three …
Big data (BD) analytics has been increasingly gaining attraction in both practice and theory in light of its opportunities, barriers and expected benefits. In particular, emerging economics …
Purpose The study challenges the assumption of independence among Technological, Organizational and Environmental (TOE) factors and investigates the influence of TOE …
Big data analytics (BDA) adoption is a game-changer in the current industrial environment for precision decision-making and optimal performance. Nonetheless, the determinants or …
CONTEXT Big data applications in agriculture evolve fast, as more experience, applications, good practices and computational power become available. Actual solutions to real-life …
JR Saura, D Palacios-Marqués… - Journal of Small …, 2023 - Taylor & Francis
The development of the Internet and the implementation of traditional marketing strategies have given rise to the emergence of digital marketing strategies exploited both by SMEs and …
Considering the worldwide evolutionary stage of Industry 4.0, this study wants to fill in a lack of information and decision-making, trying to answer a question about the level of …