Islamic marketing of conventional banks: bridging managers' and clients' perceived gaps

MM Islam, MM Hasan - Journal of Islamic Accounting and Business …, 2024 - emerald.com
Purpose While the Noble Quran dictates the prohibition of interest, conventional banks
promote Islamic banking by opening Islamic banking windows. Against this backdrop, this …

Examining the pathways to success: investigating the mediating role of green innovation in the relationship between green entrepreneurial orientation, green …

R Manigandan, JNV Raghuram - International Journal of …, 2024 - inderscienceonline.com
The study aims to investigate the mediating effect of green innovation in the relationship
between green entrepreneurial orientation, green organisational culture, and competitive …

Impact of digital technologies adoption on firm performance: the mediating role of social value creation and the moderating role of entrepreneurial marketing in Indian …

R Manigandan, JNV Raghuram - International Journal of …, 2024 - inderscienceonline.com
This study investigates the influence of adopting digital technologies (AI-enabled
applications, big data analytics (BDA), IOT applications) on firm performance with the …

Shifting landscape of customer preferences: analyzing internet Islamic banking satisfaction during COVID-19

J Aladwani - Humanities and Social Sciences Communications, 2024 - nature.com
With an increasing number of customers relying on Islamic internet banking services, there
is an urgent need to examine their satisfaction levels. Therefore, this study aims to analyze …

Does Entrepreneurial Financial Support Guarantee New Ventures' Performance via Competitive Advantage and Innovation? Empirical Answers from Ho Chi Minh City …

QH Thai, KN Mai - Sustainability, 2023 - mdpi.com
This research applied the resource-based view (RBV) theory to examine the effects of
entrepreneurial financial support on new ventures' performance via competitive advantage …

MENILAI KETERKAITAN ANTARA PEMASARAN KEWIRAUSAHAAN, KEUNGGULAN KOMPETITIF, DAN KINERJA BANK SYARIAH DI KABUPATEN PASURUAN …

M Nizar, A Rakhmawati, N Laili - An-Nawazil: Jurnal …, 2024 - jurnal.stisapamekasan.ac.id
Penelitian ini bertujuan untuk menilai keterkaitan antara pemasaran kewirausahaan,
keunggulan kompetitif, dan kinerja bank syariah di Kabupaten Pasuruan. Dengan …

Bridging the gap: the mediating effect of cloud-based ERP adoption intention on entrepreneurial orientation and marketing performance in South Indian SMEs

R Manigandan, JNV Raghuram - International Journal of …, 2024 - inderscienceonline.com
This study investigates the impact of entrepreneurial orientation and cloud-based ERP
adoption intention on marketing performance. Based on the previous literature, the …

From Customer Orientation to Competitive Edge: Unpacking Bank Performance Dynamics.

S Kant, D Jabo, B Borji - International Journal of Marketing …, 2025 - u3isjournal.isvouga.pt
In this research, a focus was made on competitive advantage to act as a mediator of
customers' consequences about company performances. A lack of research exists on the …

[PDF][PDF] PENGARUH ENTREPRENEURIAL MARKETING TERHADAP PENINGKATAN COMPETITIVE ADVANTAGE UMKM

N Hasanah, M Jannah - Journal of Management: Small and …, 2024 - ejurnal.undana.ac.id
This study aims to analyze the effect of implementing the seven dimensions of
entrepreneurial marketing on increasing the competitive advantage of MSMEs in Sampang …

Entrepreneurial marketing on MSMEs as a socio-economic development for sustainable competitive advantage

M Jannah, RGH Pranjoto - IOP Conference Series: Earth and …, 2025 - iopscience.iop.org
The Covid-19 pandemic has adversely affected various sectors, including the creative
economy. Nevertheless, micro, small, and medium enterprises (MSMEs) have demonstrated …