The effect of environmental concern on conscious green consumption of post-millennials: The moderating role of greenwashing perceptions

C Bulut, M Nazli, E Aydin, AU Haque - Young Consumers, 2021 - emerald.com
The effect of environmental concern on conscious green consumption of post-millennials: the
moderating role of greenwashing perceptions | Emerald Insight Books and journals Case …

Intergenerational influence on sustainable consumer attitudes and behaviors: Roles of family communication and peer influence in environmental consumer …

O Essiz, C Mandrik - Psychology & Marketing, 2022 - Wiley Online Library
Intergenerational research on sustainable consumption remains scarce, particularly in
relation to which factors may affect the level of intergenerational similarity and the direction …

How new sustainability typologies will reshape traditional approaches to loyalty

N Richardson - Italian Journal of Marketing, 2022 - Springer
The benefits of segmentation and loyalty programmes are well established however
Business-As-Usual (BAU) models, whether online or traditional, only focus on customers' …

Engagement with nature and the home environment: Wellbeing and proenvironmental behavior among Irish and Italian university students during the COVID-19 …

II Tzankova, C O'Sullivan, AI Facciuto… - International Journal of …, 2023 - mdpi.com
Growing evidence shows that exposure to nature and psychological engagement with
nature improve health and wellbeing and promote greater proenvironmental engagement …

Cultural dimensions in online purchase behavior: Evidence from a cross-cultural study

F Pratesi, L Hu, R Rialti, L Zollo, M Faraoni - Italian journal of marketing, 2021 - Springer
The objective of this research is to investigate how cultural differences affect consumers'
online purchase behavior. We reviewed the recent literature on cross-cultural studies on …

Influence of Millennials' eco-literacy and biospheric values on green purchases: the mediating effect of attitude

P Tiwari - Public Organization Review, 2023 - Springer
The objective of this study is to find out the effect of eco-literacy and biospheric values on
attitudes and intention to purchase green products. To observe this, we developed a study …

Exploring tourists' responsible behavior: evidence from Thailand

S Prasongthan - ABAC Journal, 2023 - assumptionjournal.au.edu
The study aims to measure tourists' responsible behavior, and to develop a structural
equation model of responsible tourist behavior among Thai tourists. A questionnaire survey …

Influence of the green brand image on the green word of mouth of millennials: A mediation study on banks

P Tiwari - Public Organization Review, 2023 - Springer
Millennials are considered fighters against climate change to reduce waste and promote
environmentally friendly products worldwide. This study examines the relative importance of …

[HTML][HTML] Nudging student recycling behaviour: An experimental study in Kazakhstan and UK higher education

G Lakshmi, K Nguyen, A Mazhikeyev… - Journal of Cleaner …, 2022 - Elsevier
We study the effects of influencing the recycling decisions of young people in the UK and
Kazakhstan Universities using a public good experiment with an information nudge (through …

Effects of dietary restraint on perceived healthfulness and purchase intention: the moderating effects of food type and product label

AG Rodriguez, R Madadi, EB Blaugrund… - Journal of Consumer …, 2023 - emerald.com
Effects of dietary restraint on perceived healthfulness and purchase intention: the moderating
effects of food type and product label | Emerald Insight Books and journals Case studies …