The influence of green quality of work life, green employee engagement, and green rewards on green employee retention in SME employees

P Wicaksari, ARP Saputra, AN Rahmah - Small Business International …, 2024 - sbir.upct.es
One of the biggest challenges for employers is retaining employees, who are crucial for
enhancing company performance, especially in SMEs. This research aims to determine the …

Marketing Strategy of Green Product Purchase Intention in Indonesia

AG Permana, ARP Saputra… - Jurnal Perilaku …, 2024 - ejurnal.mercubuana-yogya.ac.id
MARKETING STRATEGY OF GREEN PRODUCT PURCHASE INTENTION IN INDONESIA
Page 1 130 Vol. 12 No. 2 (2024) Jurnal Perilaku dan Strategi Bisnis MARKETING …

[PDF][PDF] The effect of employee green involvement, green motivation, and green behavior on green business performance in textile companies in Indonesia

MP Susanto, ARP Saputra, AF Firsalam… - … Research Journal of …, 2024 - irjstem.com
The phenomenon of global warming triggers an increase in ethical awareness about the
environment, this encourages companies to apply the concept of" Go Green" in an effort to …

Digital Marketing, Social Media Marketing, and Brand Trust on The Intention as Strategic to Buy Local Indonesian Brand Products

AR Pramesti, ARP Saputra, YL Suprapto - International Journal of …, 2024 - ijmres.pk
In the development of the digital era, digital marketing and brand trust can be​ factors that
influence the intention to buy consumers. Social media marketing also plays a role in …

Management System in Civil Servant Careers

M Muzaky, M Pakkanna - Jurnal Perilaku …, 2023 - ejurnal.mercubuana-yogya.ac.id
Abstract The formation of Civil Servant Career Path cannot be separated from intervention of
political officials who take part in government bodies, the principle of neutrality of Civil …