This research examines the synergistic influence of inventory competition, artificial
intelligence (AI) adoption, and digital marketing intensity on quality improvement decisions …

The fluctuating and disorganized state of today's global markets is the result of several
factors. COVID-19 is an illustration. Supply chain managers should re-evaluate their …

This study delves into the dynamic interplay between green finance, Fintech adoption, digital
awareness, and digital transformation in the Croatian banking industry. Amidst the emerging …

Purpose This study aims to examine the role of blockchain technology (BCT) in trust in
financial reporting (TFR) and the use of smart contracts (USC). It aims to ascertain the …

Digital credit has gained much attention from academic researchers, practitioners, and
policymakers worldwide. This study empirically evaluates the determinants of digital credit …

Although the impact of new media marketing currently holds the highest importance for the
development of sports club brands, this aspect could be an unsettling factor for sports clubs …

This research paper discusses into exploring how IoT plays a role in driving sustainable
digital transformation. IoT is about technologies and devices that come equipped with …

Purpose Blockchain technology has brought about significant transformation among
organizations worldwide. This study aimed to explore the effects of organizational and …

This study investigates AI bias in financial technology (FinTech)-based supply chain
management in Pakistan. The study employs Structural Equation Modeling (SEM) to analyze …

This study addresses the significance of digital transformation in the contemporary business
environment, exploring its current state and anticipated future developments. In the first …