Web personalization and artificial intelligence as tools for marketing communications
M Kupec, D Jakubíková, V Kupec - 2021 - ceeol.com
Market relationships have undergone profound changes in the past two decades, which
have been accelerated by the crisis of the global pandemic. This has led to a fundamental …
have been accelerated by the crisis of the global pandemic. This has led to a fundamental …
Broadcasters' strategy case studies: Modification of product offers as a challenge in times of plague and survival
A Jupowicz-Ginalska - The Covid-19 Pandemic as a Challenge for …, 2022 - taylorfrancis.com
This chapter characterises the reasons and ways of changing the production strategies of
major TV broadcasters during the first wave of the pandemic in Poland; it describes the …
major TV broadcasters during the first wave of the pandemic in Poland; it describes the …
[PDF][PDF] IMPACT OF THE COVID-19 PANDEMIC ON REGIONAL AND LOCAL MEDIA–CASE STUDY
J Višňovský, MA Mathiasová, MJ Mináriková - 11–13 OCTOBER 2021 Online …, 2021 - ERIC
ABSTRACT COVID-19 pandemic, and its several waves with different intensity, and also
stronger or weaker restrictions, has influenced the everyday life of people all around the …
stronger or weaker restrictions, has influenced the everyday life of people all around the …