In this study we review the literature on SM as a resource and how it has been linked to value creation. Conceptualising SM as a multifaceted resource (using the 4R Model) in a …
Resource integration, as it relates to value creation, has recently been a key aspect of the discussions about service-dominant (SD) logic. However, the majority of research pays …
While research on reshoring generally focuses on the host-country to explain why a company brings its previously offshored activities back home, this paper stresses the …
Value co-creation is a core focus area in both B2B marketing and strategy research, necessitating resource utilization within and across organizational boundaries. In the …
C Cantù, D Corsaro, I Snehota - Journal of Business Research, 2012 - Elsevier
Combining resources to develop complex solutions (eg, products or services) involves a varied set of business actors. Research tends to assume that actors are more or less …
H Rusanen, A Halinen, E Jaakkola - Journal of Service Management, 2014 - emerald.com
Purpose–This paper aims to explore how companies access resources through network relationships when developing service innovations. The paper identifies the types of …
Innovation has become the most important driver of firm competitiveness in advanced economies. In today's competitive environment, firms need to complement technological …
Purpose The purpose of this paper is to investigate how digital transformation changes highly traditional business processes and how it impacts value co-creation and co …
This article analyses the role of collaboration in the contribution of innovation to business performance. Moreover, the analysis considers business size as a key control variable to …