Urban retail sector plays a vital role in economies, with various models like traditional retail,
new retail, and community retail emerging due to economic development and changing …

The digitization of consumption, led by information and communications technology (ICT),
has reshaped the urban commercial spatial structure (UCSS) of restaurants and retailers …

The implicit development of consumption space in buildings relying on the O2O business
mode is a new form of urban renewal under experience economy and e-commerce. The …

The distinction between new retail and traditional retail has been particularly emphasized
and shaped by the influence of e-commerce giants and rapid technological advancements …

The diversified innovative strategies adopted by the new retail format in urban spaces have
significantly driven retail transformation and innovation. The combination of online platforms …

The new retail focuses on the high integration between online and offline channels. The
main problems faced by the development of the new retail are the interest balance of all …

With the increasingly fierce market competition, marketing strategy is the top priority for the
development of each brand. Many brands in the Chinese beverage industry have seized the …