Purpose This study examines the influencing factors of smart technology use behaviour
(STUB), influencing tourist satisfaction and enhancing revisit intention for the Chinese …

In recent years, marketing managers have realized that online reviews are an essential
element in customer decision-making. However, there has been little valid measure of …

Small individual sellers and retailers use live streaming as a direct selling channel to
demonstrate and sell their products. This study proposes a framework that examines the …

This paper aims to contribute to the knowledge on how the Smart Tourism Destination (STD)
might enhance the Tourist Shopping Journey (TSJ) through offering information sources that …

Tourist harassment is one of the major challenging issues influencing the competitiveness of
various tourist destinations across the globe. While the topic has received some attention …

Muslims increasingly represent an influential consumer segment in the tourism and the
fastest growing in the global travel industry. For Muslim tourists, halal food is essential …

Digital storytelling is a key factor used by fundraisers to attract investors to crowdfunding
projects. Despite the important role of digital storytelling in consumer persuasion, research …

Change has been universally acknowledged as the perpetual theme for routine
organizational life. As cultural tourism, a major element of global tourism consumption …

Purpose The purpose of this paper is to investigate the impact of store characteristics (ie
product availability, product quality, store layout, employee politeness, décor, music, lighting …

Based on impact range performance analysis and impact asymmetry analysis, this study
aims to (1) examine the asymmetric effect of shopping tourism attributes on shopping …