Purpose The motivation for this study comes from decision making related to strategic marketing orientations in international markets. The authors examine if customer orientation …
Purpose The purpose of this paper is to describe how top management teams' expertise in comprehensive and intuitive decision-making contributes to effective improvisational …
The contribution of Small and Medium-Sized Enterprises (SMEs) to economic prosperity and expansion is widely acknowledged worldwide. However, the empirical evidence in the …
Crises for business-to-business (B2B) firms are characterized by unexpected or unanticipated severe threats that are highly uncertain where strategic response times are …
ABSTRACT A thesis of the affective and emotional origins of entrepreneurial orientation and technological innovation is yet to emerge. This is highly unusual given the origins of a firm …
M Yin, M Hughes, Q Hu - Asia Pacific Journal of Management, 2021 - Springer
Resource acquisition is vital for new venture survival and growth. However, surprisingly little is known about how the entrepreneurial orientation (EO) of the new venture affects its …
Micro-foundational approaches can enable firms to develop organizational ambidexterity, which is critical to long-term prosperity. However, to date, few studies have examined how …
The need to improvise during supply chain disruptions to enhance operational resilience is ever more critical. Yet, managers appear to lack an understanding of how and when …
Purpose The purpose of this paper is to develop and empirically test a new conceptualization of international marketing agility (IMA). Importantly, the empirical test …