The mass customization decade: An updated review of the literature

FS Fogliatto, GJC Da Silveira, D Borenstein - International Journal of …, 2012 - Elsevier
The analysis and implementation of mass customization (MC) systems has received growing
consideration by researchers and practitioners since the late 1980s. In this paper we update …

A review of marketing–operations interface models: From co-existence to coordination and collaboration

CS Tang - International Journal of Production Economics, 2010 - Elsevier
Marketing and operations are two key functional areas that contribute to the success of a
firm. By acquiring and analyzing information regarding customers and competitors …

Green product pricing with non-green product reference

Z Hong, H Wang, Y Yu - Transportation Research Part E: Logistics and …, 2018 - Elsevier
This study investigates a green-product pricing problem by taking into account consumer
environmental awareness (CEA) and non-green (regular) product reference. The pricing …

Optimal pricing in mass customization supply chains with risk-averse agents and retail competition

TM Choi, C Ma, B Shen, Q Sun - Omega, 2019 - Elsevier
We analytically investigate the optimal pricing decisions in a mass customization (MC)
supply chain with one risk averse manufacturer and two risk averse competing retailers. The …

Assortment planning and inventory decisions under stockout-based substitution

D Honhon, V Gaur, S Seshadri - Operations research, 2010 - pubsonline.informs.org
We present an efficient dynamic programming algorithm to determine the optimal assortment
and inventory levels in a single-period problem with stockout-based substitution. In our …

Towards sustainable consumption and production: Competitive pricing of modular products for green consumers

MA Ülkü, J Hsuan - Journal of cleaner Production, 2017 - Elsevier
Concern for unsustainable development has peaked, and promoting and devising
sustainable production and consumption is vital. Therefore, via an analytical model, we …

Sustainability in the fast fashion industry

X Long, J Nasiry - Manufacturing & Service Operations …, 2022 - pubsonline.informs.org
Problem definition: A fast fashion system allows firms to react quickly to changing consumer
demand by replenishing inventory (via quick response) and introducing more fashion styles …

Company-customer interaction in mass customization

PJ Jost, T Süsser - International journal of production economics, 2020 - Elsevier
In a game-theoretic model of mass customization, we integrate consumers into a
manufacturer's production process and define the degree of company-customer interaction …

Self-design fun: Should 3D printing be employed in mass customization operations?

S Guo, TM Choi, SH Chung - European Journal of Operational Research, 2022 - Elsevier
Today, in the market with ever-changing consumer preferences, three-dimensional (3D)
printing is becoming an overwhelming trend. In this paper, we explore the use of 3D printing …

Optimal and competitive assortments with endogenous pricing under hierarchical consumer choice models

AG Kök, Y Xu - Management Science, 2011 - pubsonline.informs.org
This paper studies assortment planning and pricing for a product category with
heterogeneous product types from two brands. We model consumer choice using the nested …