This study investigates mobile social tourism (MST) shopping, which refers to the use of MST platforms in shopping for tourism products and services, among Malaysian domestic tourists …
CJ Plume, EL Slade - Information Systems Frontiers, 2018 - Springer
Organisations are increasingly utilising social media to advertise to, and interact with, consumers. Sponsored advertisements embedded into targeted users' social media feeds …
Purpose–Many video sharing sites (eg YouTube, Vimeo, and Break) host user-generated video content in the hopes of attracting viewers and thus profits. Therefore, continuous use …
V Magrath, H McCormick - … of Fashion Marketing and Management: An …, 2013 - emerald.com
Purpose–Whilst some may argue that e‐commerce design literature can be applied to the designing of mobile commerce channels, it is an assumption that may come at the expense …
R Geng, J Chen - Frontiers in psychology, 2021 - frontiersin.org
User-generated content (UGC) refers to online information created and shared by consumers that can influence other users' purchase decisions. Due to the rapid …
HS Chiang - Online Information Review, 2013 - emerald.com
Purpose–Although increasing numbers of users have begun to use social networking sites (SNSs), the user growth of a few SNSs continues to decrease. Therefore identifying factors …
A Oyedele, PM Simpson - Journal of Retailing and Consumer Services, 2018 - Elsevier
Streaming apps are increasingly mainstream but little research exists about how users value them. This study fills that research gap by examining effects of perceived consumption …
Recent, rapid changes in technology have resulted in a proliferation of choices for music storage and access. Portable, web‐enabled music devices are widespread, and listeners …
Digital piracy challenges firms by reducing revenues and shifting consumption habits. Recently, some firms have successfully leveraged business models against piracy, but the …