Purpose Despite promising conceptual developments in value co-creation behaviors, the
scholarly attention afforded to the importance of the university website features in …

Purpose This study investigates the effect of university website features and value co-
creation behaviors of students on promoting brand image and brand reputation at Islamic …

Purpose: Today, brand value is one of the vital factors for creating competitive advantage
and achieving success for organizations. Advertising is one of the essential elements that …

هدف: اﻣﺮوزه ارزش ﺑﺮند از ﻋﻮاﻣﻞ حیاتی اﻳﺠﺎد ﻣﺰﻳﺖ رﻗﺎبتی و ﻛﺴﺐ ﻣوفقیت ﺑﺮای ﺳﺎزﻣﺎن‌ها می‌ﺑﺎﺷﺪ. ازجمله
عناصر مهم ﺳﺎزﻧﺪه ارزش ﺑﺮﻧﺪ، تبلیغات اﺳﺖ. ﻟﺬا ﺑﺮای ﻣﺪﻳﺮان ﺑﺮﻧﺪ بسیار ﺣﺎﺋﺰ اهمیت اﺳﺖ. ﻫﺪف از اﻧﺠﺎم پژوهش …‎

Background: Professional development of faculty members is a key strategy to improve the
quality of the higher education system. The present study was conducted to examine the …

The aim of this study was to identify and rank the factors affecting the brand promotion of
higher education institutions in Yazd province using fuzzy cognitive mapping technique. The …

The purpose of this study was to investigate the role of faculty members' teaching
professional ethics in student loyalty and the equity brand of the university at the Iranian …

Examining the Views of Faculty Members of Jahrom University of Medical Sciences
Regarding Appropriate Strategies for Empowering Page 1 Int JMed Invest 2023; Volume 12; …

در شرایط به‌شدت رقابتی امروزی حفظ و توسعه سهم بازار نتیجه عملکرد برند است. سازمانها برای
حفظ جایگاه خود در برابر رقبا باید به مدیریت برند و بهبود عملکرد برند مبادرت ورزند …‎

زمینه و هدف: هدف توسعه، بهبود بخشیدن به شرایط زیستی کلیه افراد جامعه است. رسیدن به توسعه
پایدار یکی از اهداف متعالی هر جامعه و کشوری است. آموزش، اثربخش ترین ساز و کار جامعه برای …‎