Penelitian ini bertujuan untuk mengetahui pengaruh Electronic Word of Mouth dan Brand
Ambassador Terhadap Keputusan Pembelian Melalui Minat Beli sebagai variabel …

Penelitian ini bertujuan untuk mengetahui pengaruh brand ambassador dan marketplace
terhadap minat konsumen pada produk fashion. Metode penelitian ini adalah kuantitatif …

The use of digital technology has shaped a new form of government bureaucracy known as
electronic government. The purpose of this study is to ascertain how consumer satisfaction …

The entertainment industry is prevalent worldwide, one of which is Indonesia. This
represents the existence of a wave of Korean culture or what is usually called the Korean …

This research aims to examine the influence of brand ambassadors and social media
marketing on purchasing intention and examine the mediating role of brand image on the …

Tujuan dari penelitian ini adalah untuk menjelaskan pengaruh promosi penjualan dan
konformitas melalui kepercayaan pelanggan terhadap perilaku impulse buying serta untuk …

This research aims to find out, analyze and explain the phenomenon regarding the
Ambassador brand and advertising messages regarding buying interest on Tokopedia on …

Kajian mengenai pengaruh brand ambassador, brand image dan viral marketing terhadap
minat beli konsumen produk skincare Scarlett Whitening dilakukan guna melakukan …

Marketing in a beauty product is one of the supports in increasing sales. However, the
expertise of marketers is not only required to be able to negotiate with customers but it must …

The current phenomenon is that the entertainment and beauty industry releases many
products that can be used by the whole community, so this can create a different culture …