Purpose This study aims to demonstrate digital banking's influence on customers' evaluation
of service experience and develop a framework identifying the most significant variables of …

Customer experience, satisfaction and word-of-mouth intention contribute a crucial part in
enhancing customer loyalty in the banking sector. This study examines the moderators of the …

Some logistic companies faced a lot of competition. The firms need to applying specific
approach to exist and competitive advantage through specific brand. Yet, few research has …

Purpose Archaeological heritage tourism has great potential for development in numerous
destinations. However, literature on archaeological heritage tourism is scarce and empirical …

The emergence of digital banks in Indonesia, such as Blu by BCA, Bank Jago, Allo Bank,
and Bank Neo Commerce has been driven by the positive response from the public and the …

Purpose The purpose of this study is to integrate customer value theory (CVT) and protection
motivation theory (PMT) to understand the factors that have an impact on customer …

Customers perception about a brand's trademark illustrates their loyalty towards the brand.
Previous research of brand loyalty was mainly focused on products and these studies were …

Purpose: This paper provides a literature review of both qualitative and quantitative research
on service delivery in urban local authorities as portrayed in literature and offers more …

Online service quality acts as a lever that service providers use to drive e-customer retention
in most affluent economies globally. Given the exponential growth in the adoption of internet …

This research was conducted in order to thoroughly examine the impact of price satisfaction
(comprised of price fairness, relative price, price reliability, and price confidence) and …