The objective of this study is to investigate how different renewable energy technologies
(RETs) can be effectively commercialized in Finland. The country, not being endowed with …

Commercialization is known to be a critical stage of the technological innovation process,
mainly because of the high risks and costs that it entails. Despite this, many scholars …

Innovation literature reports high failure rates for innovations, ranging from 50% to 90%.
Hence, most new products fail as they are rejected by consumers due to their resistance to …

Literature on Design Thinking has mainly focused on whether its key principles enhance
performance in the development phase (the D of R&D) of the technological innovation …

Family firms play a significant role in the US economy. Not all family firms, however, use their
family name as part of their firm name. For example, while Dell Inc. and Gap Inc. are both …

Purpose The purpose of this paper is to suggest how firms could use big data to facilitate
product innovation processes, by shortening the time to market, improving customers' …

Purpose The purpose of this study is to explore consumer innovativeness as a personality
trait and addresses the hedonic, social, cognitive and functional motivational elements that …

Really new products (RNPs) create new product categories or at least significantly expand
existing ones. The development of RNPs is a strategic priority for most companies. However …

Firms need sufficient resources (tangible and intangible) and capabilities to build unique
products due to customers' demands and choices, market competition and globalization …

Highly innovative products fail in the marketplace at significant rates. In this paper, we offer a
behavioral framework to explain this failure. We begin with the behavior change inherent in …