This paper examines feedback from a number of male fans of Korean popular culture based
in Malaysia. It argues that the model of Soft Masculinity represented in these texts allows …

Previous studies assessed that the Korean Wave, including the music group Bangtan
Sonyeondan (BTS), had campaigned for a different side of masculinity. BTS, through their …

This article explores how white Western male vloggers have sought to maintain their positive
images among Chinese netizens on the Chinese video-sharing platform Bilibili during the …

The field of sports has traditionally been a domain that practices and reinforces masculinity.
However, in contemporary literature, observations and experiences of males in sports have …

Across its history, K-pop has put traditional Korean elements to a diversity of uses, including
in music, dance and visual style. This article investigates the use of traditional elements in …

In South Korea, military conscription lies at the core of the construction of notions of
manhood and gender order as a whole. In a divided country, the hegemonic meaning of …

This paper aims to determine why Chilean fans of K-pop enjoy the incompatible aesthetics
of K-pop idols. It will analyze the variation of the ideal of beauty according to socioeconomic …

The question of modernity has been widely debated in postcolonial studies, with scholars
such as Enrique Dussel and Walter Mignolo arguing that the emergence of alternate …

일본 TBS 방송국 드라마 Eye Love You 는 일본 배우 니카이도 후미 (二階堂 ふみ), 가 주인공을
맡고 상대역으로 한국 배우 채종협이 캐스팅되면서 일본뿐만 아니라 국내에서도 화제가 된 …

This research examines the emergent media genre–ASMR Boyfriends, a genre combining
autonomous sensory meridian response (ASMR) and role-playing as boyfriends where …