Start-ups are launched every day, and most of them will fail at the same pace. Worldwide
unemployment has become a major concern due to the geometric increase in the …

The e-CRM application has currently offered benefits for companies in different business
sectors, especially in hospitality industry. The objective of this paper is to investigate the …

Purpose This study aims to identify factors that can improve customer service performance
by verifying the relationships between these factors, such as customer orientation, firm …

Rooted in the concept of market orientation, the literature has long affirmed the importance
of customer orientation to business success. While a number of literature reviews on …

As worldwide unemployment is an extensive problem with the increasing population every
day, job opportunities did not increase with a similar ratio. Unemployment is increasing …

Purpose The purpose of this paper is to investigate the impact of customer-focus on small
medium enterprise (SME) performance from the perspective of a resource-based view …

When something unpredictable creates turbulence, the result can be disastrous not only for
Malaysian SMEs but also for the country's economic outline as well. So, how can SMEs …

In order to analyze the relationship between entrepreneur psychological capital, creative
innovation behavior, and enterprise performance based on the actual situation of Chinese …

Purpose: Small and Medium Enterprises (SMEs) have been grabbing the attention of
tourism and hospitality academicians. However, the fragmented and scattered research …

Studies analyzing the link between business digitalization, knowledge management
practices, and business performance are rare, especially within the context of Indonesian …