Grazie all'intelligenza artificiale (IA), attività fino ad oggi svolte esclusivamente dalle persone
possono essere affidate alle macchine, che hanno acquisito capacità di ragionare …

As founder of modern political economics and prominent theorist of the commercial society,
Adam Smith's importance is universally recognized. Little, however, has been done so far to …

Cybersecurity investments are made within a complex and ever-evolving environment,
where regulatory changes represent a significant risk factor. While cybersecurity regulations …

The targeted digital advertising infrastructures on which the business models of the social
media platform economy rest have been the subject of significant academic and political …

This chapter identifies three understudied but crucial macro factors that affect the problem of
false information on mobile instant messaging services (MIMS) in Asia. First, Asia has a …

The growth of social media platforms has given rise to concerns surrounding the lawfulness
of processing vast amounts of personal data for personalised advertising. Following the fifth …

Sažetak Razvojem tehnologije i društvenih mreža, iste su postale izvrsne platforme koje
tvrtke mogu iskoristiti za oglašavanje svojih proizvoda. Marketinške kompanije koriste …

I find myself standing in a room without a single link to the outside. No smartphone or smart
home device. Not even a window. Completely isolated, my anxiety palpable. I sit on the …

Chapter 12, by Iain MacRury, examines the pivotal shift to programmatic advertising, which
drives the integration of digital platforms, media content, and audiences. This chapter …

The practice of product destruction, whereby retailers or manufacturers dispose of viable
consumer products such as unsold goods or consumer returns, is an extreme expression of …