El impacto de la Inteligencia Artificial en la mejora de la atención al cliente: Una revisión sistémica

KAR Ahumada, VL Zavaleta… - Innovación y …, 2023 - revistas.ulasalle.edu.pe
Resumen La Inteligencia Artificial (IA) está ganando una importancia creciente en el sector
del servicio al cliente, permitiendo automatizar procesos y mejorar la eficacia de las …

[PDF][PDF] Evaluating the influence of artificial intelligence marketing on customer satisfaction with products and services of telecommunication companies in Port Harcourt …

D Nwachukwu - Rivers State, Nigeria, 2023 - researchgate.net
As e-commerce continues to grow in Nigeria, the use of artificial intelligence (AI) in
marketing has become increasingly important. However, there is limited research on how AI …

Impact of artificial intelligence-based marketing on banking customer satisfaction: examining moderating role of ease of use and mediating role of brand image

KMA Alqasa - Transnational Marketing Journal, 2023 - transnationalmarket.com
Modern technology has made it possible to provide consumers with customized messages
and products. The primary objective of this paper is to investigate the impact of AI-based …

E-Service as a Sustainable Future: A Case of E-Albania.

V Neza, E Llazo - International Journal of Sustainable …, 2023 - search.ebscohost.com
In the quest to elucidate the factors influencing consumer satisfaction within the realm of
online services, this study zeroes in on the e-Albania platform, with a distinct aim to ascertain …

AKUNTANSI MANAJEMEN STRATEGIS DALAM PERSPEKTIF REVOLUSI INDUSTRI 5.0

V Indirman, RH Valdiansyah… - Jurnal Revenue …, 2024 - revenue.lppmbinabangsa.id
Abstract The Industrial Revolution has undergone several notable transformations,
transitioning from the introduction of mechanization and steam power to the advent of …

Innovation in services: An introduction

DS Meirelles, F Gallouj, ER Vargas, FL Oliva… - RAM. Revista de …, 2022 - SciELO Brasil
Silva e Meirelles (2006) emphasizes that service is basically a process, and, for that reason,
in order to best approach the service sector and service activities, we must consider aspects …

Artificial Intelligence: Next Level Customer Service

V Negi - AI and Emotional Intelligence for Modern Business …, 2023 - igi-global.com
Artificial intelligence's (AI) importance in customer service has significantly expanded in our
daily lives. Businesses and customers are already swiftly adjusting to the new reality thanks …

Understanding the Role of Conversational AI for Organizations: A Qualitative Study

R Arfat - Journal of Digitovation and information system, 2024 - jdiis.de
In today's digital landscape, managing customer service, customer satisfaction, and
employee work-life balance poses significant challenges for organizations. The rise of SaaS …

Artificial Intelligence in Sales and Marketing: Enhancing Customer Satisfaction, Experience and Loyalty

N Rane, M Paramesha, S Choudhary… - Experience and Loyalty …, 2024 - papers.ssrn.com
The integration of artificial intelligence (AI) into sales processes is transforming how
businesses enhance customer satisfaction, experience, and loyalty. This study examines the …

Determination of Ideal Aircraft Utilizing Analytical Decision-Making Tools: A Case Study for Turkish Airlines

BC Ervural - Strategic Management and Policy in the Global …, 2024 - igi-global.com
The critical and strategic position of the aviation industry has increased the interest in
research studies on aviation topics. Particularly, determining the ideal preferences for …