A systematic literature review of weak signal identification and evolution for corporate foresight

D Zhao, Z Tang, D He - Kybernetes, 2024 - emerald.com
Purpose With the intensification of market competition, there is a growing demand for weak
signal identification and evolutionary analysis for enterprise foresight. For decades, many …

Salesperson attributes that influence consumer perceptions of sales interactions

JR Fergurson, JT Gironda, M Petrescu - Journal of Consumer …, 2021 - emerald.com
Purpose This paper aims to examine how modern, digital era customers in a business-to-
consumer (B2C) setting prioritize salesperson-customer orientation attributes when …

Mind-reading versus neuromarketing: how does a product make an impact on the consumer?

D A. Booth, R PJ Freeman - Journal of Consumer Marketing, 2014 - emerald.com
Purpose–This research study aims to illustrate the mapping of each consumer's mental
processes in a market-relevant context. This paper shows how such maps deliver …

Interpretation of public feedback to transportation policy: a qualitative perspective

AS Krishen, RL Raschke… - Transportation …, 2014 - scholarlypublishingcollective.org
Due to inadequate funding for road maintenance and expansion, many state governments
are exploring the implementation of a vehicle-miles-traveled (VMT) policy. Such a policy …

Ambiente do visual merchandising em lojas de varejo de Santa Maria-RS

AMRM Ferreira, MCB Ayres… - Revista sobre Excelência …, 2019 - fismaead.edu.br
A utilização do merchandising faz parte das organizações a um longo tempo. Com esta
ferramenta as empresas buscam atingir e transmitir informações aos seus clientes, com o …

[引用][C] Model of eco-socially conscious consumer behaviour related to choice and use of personal cars: evidence from an emerging economy

MA Saleem - 2019 - James Cook University