Subjective variability of the “just-right feeling”: Effectiveness of social media advertising design

Y Wang, S Wu, J Zhao, Y Yuan - Electronic Commerce Research and …, 2024 - Elsevier
With the rapid advancement of AI and algorithmic technologies, social media platforms have
gained the ability to identify consumer personality traits. However, developing compelling …

Predictive Relationship Between Sensory Processing Sensitivity Subfactors and Coping-Motivated Alcohol Use in US Adults

K Poppe-Smart - 2024 - search.proquest.com
The purpose of this quantitative correlational-predictive study was to determine if and to
what extent Ease of Excitation (EOE), Aesthetic Sensitivity (AES), and Low Sensory …

[PDF][PDF] MASTERARBEIT| MASTER'S THESIS

M Kocsi - 2024 - phaidra.univie.ac.at
Lebensmittelwerbung beschäftigte sich in erster Linie mit der Rolle von Farben in der
Werbung. Diese können positiv oder negativ von KonsumentInnen wahrgenommen werden …