Manufacturing firms are increasingly seeking to capture the potential of digitalization by
transforming towards digital servitization. Yet, most manufacturers struggle to realize the …

Business analytics (BA) systems are considered significant investments for enterprises
because they have the potential to considerably improve firms' performance. With the value …

The COVID-19 pandemic has revealed the fragility of global supply chains arising from raw
material scarcity, production and transportation disruption, and social distancing. Firms need …

The significance of big data analytics-powered artificial intelligence has grown in recent
years. The literature indicates that big data analytics-powered artificial intelligence has the …

Digitalization has been reshaping business structure and has had a tremendous impact on
firm development. However, a “paradox” exists about how digitalization affects firm …

Big data analytics (BDA) adoption is a game-changer in the current industrial environment
for precision decision-making and optimal performance. Nonetheless, the determinants or …

Purpose This study explores the connection between intellectual capital (IC) components
and the competitive advantage (CA) of the hospitality sector in Jordan through the mediating …

Data-driven analytics and artificial intelligence (AI) have become the most crucial aspects of
today's industrial marketing management. Although many firms have embraced analytics …

Green innovation is key to promoting the manufacturing industry's green development and
transformation. One way to promote green innovation in manufacturing enterprises can be …

This paper proposes that institutional investor ESG activism affects corporate green
innovation through two attention mechanisms: intra-firm allocation of attention and inter-firm …