Democratic Malaise: A Proposed Theoretical Conceptualization for Marketing Malaise
É Foster - Journal of Political Marketing, 2023 - Taylor & Francis
Commercial marketing is a business philosophy that places the needs of the consumer at
the beginning of the sales process rather than at the end, and its practises include the …
the beginning of the sales process rather than at the end, and its practises include the …
Political Relationship Marketing: An Examination of Internal Relationship Management in Ghanaian Political Parties
SI Nnindini, K Mensah - Information Management and …, 2021 - ojs.amhinternational.com
In recent times political parties appear to be focusing narrowly on winning elections to the
detriment of effective management of their intra-party relationships. The neglect of managing …
detriment of effective management of their intra-party relationships. The neglect of managing …