THE INFLUENCE OF BRAND IMAGE, PRODUCT QUALITY, AND PRICE PERCEPTION ON INTENTION TO RESUBSCRIBE TO NETFLIX VIDEO ON DEMAND (VOD) …

PS Olczewski, S Purwanto - International Journal of …, 2023 - ijomral.esc-id.org
In recent decades, technology has undergone rapid advancements, especially with the
growth of the internet and telecommunications technology. One of the activities that people …