La importancia del diagnóstico estratégico en las organizaciones

VA Jiménez, YEC Borrero, LM De la Cruz Lara… - Económicas …, 2021 - dialnet.unirioja.es
El diagnostico estratégico se realiza en todas las empresas, para saber evaluar la situación
de la organización, lo cual incluye el análisis dentro y fuera de la organización, es decir …

Purpose vs mission vs vision: persuasive appeals and components in corporate statements

AB Fitzsimmons, YS Qin, ER Heffron - Journal of Communication …, 2022 - emerald.com
Purpose Purpose statements persuade stakeholders of companies' reasons for being. The
goal of this study was to analyze how purpose-driven companies craft their purpose, mission …

Mission statements and financial and sustainability performance: An exploratory study of Benefit Corporations certified as B Corps

G Mion, CRL Adaui, A Bonfanti… - Journal of Business …, 2023 - Elsevier
This study aims to identify the components of mission statements of Italian benefit
corporations certified as B Corps and analyse those expressing and leading to financial and …

What do mission statements reveal about the values of top universities in the world?

K Breznik, KMY Law - International Journal of Organizational Analysis, 2019 - emerald.com
Purpose Mission statements are perceived as effective strategic tools and foundations of an
organization's objectives, driving the development of strategic plans to meet the established …

[PDF][PDF] Advancing strategic communication through mission statements: Creation of a natural language taxonomy

J Allison - Academy of Strategic Management Journal, 2017 - researchgate.net
This paper creates natural language taxonomy for mission statements using text analytics
rather than predefined researcher classes. The uniqueness of the paper is present in the fact …

How sustainability is reflected in the S&P 500 companies' strategic documents

N Baral, MP Pokharel - Organization & Environment, 2017 - journals.sagepub.com
This study's goal was to analyze the contents of the S&P 500 companies' mission, vision,
and values statements to measure the extent to which they reflect the concept of …

What do airline mission statements reveal about value and strategy?

KMY Law, K Breznik - Journal of Air Transport Management, 2018 - Elsevier
A proper mission statement enriched with specific values and culture is essential for effective
communications in this industry field. This paper explores the key values embedded in the …

[HTML][HTML] Comparative analysis of mission statements of Chinese and American Fortune 500 companies: A study from the perspective of linguistics

Q Lin, Y Huang, R Zhu, Y Zhang - Sustainability, 2019 - mdpi.com
A mission statement is an important instrument for strategic management for an enterprise.
How to establish a mission statement and how to leverage its roles in conveying the vision of …

A content analysis of airline mission statements: Changing trends and contemporary components

YH Lin, C Ryan, N Wise, LW Low - Tourism management perspectives, 2018 - Elsevier
Mission statements have an important bearing on business and in the airline industry such
statements inform and connect international and heterogeneous stakeholders. While …

[PDF][PDF] The impact of mission statement on performance: An exploratory study in the Jordanian Banking Industry

AA Alawneh - Journal of Management Policy and Practice, 2015 - researchgate.net
This study aims at assessing mission statements in the Jordanian banking industry. More
specifically, it explores mission statements in terms of components and their impact on …