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Extra cues extra views: A multimodal detection of Arabic clickbait thumbnail verbo-visual cues

MN Al-Ali, MSM Hamzeh - Discourse & Communication, 2024 - journals.sagepub.com
In this article, we investigate how the visual, interactional, and interactive verbo-visual
selections are utilized to qualify Arabic clickbait thumbnails to get extra views. To this end …
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Salience management: The role of metadiscourse in online new product launch conferences

P Liu, W Xu - Internet Pragmatics, 2024 - jbe-platform.com
This article zooms in on metadiscourse resources to explore their salience management in
online new product launch (hereafter NPL) conferences, adopting the salience theory of …
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