I Luri, HJ Schau, B Ghosh - Journal of Marketing Research, 2024 - journals.sagepub.com
Textual data require an analytical trade-off between breadth and depth. Automated approaches locate patterns across large swaths of data points but sacrifice qualitative …
S Peterssen, A Soares da Silva - Journal of Language and Politics, 2024 - jbe-platform.com
The 23rd of January 2019 marked the beginning of the Venezuelan Presidential Crisis, a unique socio-political conflict that confronted Nicolás Maduro, president of Venezuela, to the …
MDL Maestre - Complutense Journal of English Studies, 2020 - search.proquest.com
Como proceso cognitivo, el razonamiento metafórico es inevitable, pero eso no quiere decir que este sea necesariamente inocente o neutral. Como es bien sabido, los dominios …
M Muelas-Gil - Revista Española de Lingüística Aplicada/Spanish …, 2023 - jbe-platform.com
One of the constant debates within conceptual metaphors studies and metaphor in discourse concerns metaphor identification and annotation. In recent years, most metaphor …
A Imani - LSP International Journal, 2022 - journals.utm.my
Metaphor analysis is a growing field of research and has particularly gained popularity in discourse and critical discourse studies over the last two decades. This has led to various …
El objetivo de este trabajo es cartografiar la investigación sobre la metáfora en traducción económica y conocer en qué plano se sitúa la investigación española con respecto a la …
M Esbrí-Blasco - methaodos. revista de ciencias sociales, 2024 - revista.methaodos.org
Este estudio investiga las metáforas conceptuales empleadas para caracterizar la Inteligencia Artificial (IA) en el discurso público digital. Al utilizar un enfoque semántico …
This introductory chapter outlines this study by describing its background, and scope, as well as the problem statement, research objectives (ROs), research questions (RQs), research's …