Abstract Sport Management Review celebrates 20 years of publishing research, and this
milestone provides an opportunity to reflect on sport consumer research and offer possible …

Although service quality in spectator sports has been subject to extensive research,
comprehensive studies mapping the intellectual structure and foundations of service quality …

eSports–organized video game competitions–are growing in popularity, with top
tournaments drawing crowds of spectators rivaling traditional sporting events …

Sports, and the fans that follow them, are everywhere. Sport Fans: The Psychology and
Social Impact of Fandom examines the affective, behavioral, and cognitive reactions of fans …

In the sport management literature, limited attention has been devoted to the
conceptualization and measurement of fan engagement. Two quantitative studies were …

Social media provide fans with an additional means to engage with their team and are a
valuable forum for sport organizations to better understand fan motivations and strengthen …

A consumer's loyalty to a specific sport team is longitudinal in nature. This longitudinal study
examines the effects of consumers' attitudinal constructs (team identification, associated …

Sport now has to compete for the consumer dollar with a vast array of leisure activities online
as well as offline. Successful sport marketing is the result of carefully structured planning …

This article presents a theoretical model designed to account for the positive relationship
between identification with a local sport team and social psychological health. This model …

The ability to draw attendees to performances is vital to the success of a sport organization.
As a result, sport managers and academics attempt to investigate motivations that drive …