Meat and meat products consumer behaviour is becoming less predictable. The objective of
this review was to determine the attributes associated with the consumer's perception of …

Freezing is an effective means to extend the shelf-life of meat products. However, freezing
and thawing processes lead to physical (eg, ice crystals formation and freezer burn) and …

This study explored the effects of purchase preference, perceived value, and marketing mix
on consumers' purchase intention and willingness to pay for pork in Taiwan. A questionnaire …

Consumers' purchasing choices are no longer based only on economic factors but also on
ethical reasons related to environmental sustainability and food safety. However, nutritional …

Food suppliers and retailers are grappling with challenging pricing and operational policies
due to the deterioration of product quality over time. This problem is exacerbated by the food …

Freezing technology is one of the most well established long-term preservation techniques
for producing high-quality, nutritious foods with prolonged shelf-life. Frozen foods (FFs) are a …

Abstract Research Aims: To examine the intrinsic and extrinsic factors affecting consumers'
attitudes toward Japanese-made frozen foods and, hence, consumers' purchasing …

This study aimed to address the concerns regarding sustainability and animal welfare that
have led to egg shortages. By examining consumer adoption and purchase intention …

This research is motivated by increased product purchases from overseas sellers in Batam
City. This increase in sales indicates an increase in purchase intention on overseas seller …

Various factors influence the purchases of meat products by consumers, and their final
purchasing behavior has a temporal and logical relationship with their willingness to buy …