MZ Abdullah, AK Othman, MB Wong… - Global Business …, 2022 - search.proquest.com
The COVID-19 pandemic has seen a significant change in customers' purchasing behavior as many customers prefer online shopping to traditional method. The main catalysts for this …
ED Graceana, ND Halim, FS Sukmawan, RB Hendijani - ijiras.com
Previous studies mainly focused on the implications of electronic word of mouth (eWOM) rather than the antecedents of eWOM. To fill in this gap, this study aims to further examine …