As the digital revolution continues apace, emergent technologies and means of
communication have presented new challenges and opportunities for the field of football …

Research question: The research aims to focus on fan perceptions of the commercial
challenges in relation to English Football League (EFL) Championship clubs and, to …

The Animal Crossing virtual world is one of Japan's most successful but unrecognised
cultural exports, gaining a global audience during the COVID-19 pandemic among people …

Nos últimos anos, a tendência para a utilização das tecnologias da informação e da
comunicação (TIC), através de dispositivos móveis, tem aumentado significativamente. Uma …

The fan is one of the characteristics of popular culture in industrial societies; In order to
develop the desired culture of advocacy by adopting policies and determining the …

By applying ethnographic method this study sought to explore how football‟ s mediatization
is inviting the digital displacement of fan culture by social media-based communities. It also …

O presente Projeto A carnival every 15 days, integrado no âmbito do Marketing Desportivo,
aplica-se a um clube desportivo da cidade de Torres Vedras, o Sport Clube União …