[PDF][PDF] MODELLING CHINESE CONSUMERS IN GREEN-VALUE-ATTITUDE ENHANCING NEW FIRST-TIER CITIES'FURNITURE CONSUMPTION MARKET

C Ling - 2024 - e-research.siam.edu
Nowadays, furniture has become a pathway in people's daily lives and is seen as a good
way to improve their quality of life (Wu, 2006). Customers at present time are concerned …

A Moderated Mediation Model to Explicate Decisions Regarding Digital Ethics, Rights Protection and Open Innovation

K Katanyutaveetip, P Laksitamas… - Journal of Business …, 2024 - so02.tci-thaijo.org
The scenario study was a mixed focus group of nine experts' opinions on digital ethics
marketing, rights protection, open innovation and qualitative measurement of SEM analysis …

CHINESE ETHICAL CONSUMERS ON SOCIAL, CULTURAL, INTERNATIONAL MARKETING FACTORS AFFECTING THAILAND'S ORGANIC RICE CONSUMPTION

L Baoguo, P Laksitamas - วารสาร ปัญญา ภิ วั ฒ น์, 2023 - so05.tci-thaijo.org
This study analyzed ethics on social, cultural ethics, and international marketing factors
which affected Chinese consumers' ethical purchase decision making toward Thailand's …

The Ethical Marketing Leadership in PRC Consumers' Purchase Judgment toward Thailand's Organic Rice Consumption

L Baoguo, P Laksitamas - Journal of Business, Innovation and …, 2023 - so02.tci-thaijo.org
The research on the formation mechanism of ethical purchase behavior of organic
agricultural products is a relatively new research trend, which will have great research …

[PDF][PDF] Ethical Marketing Communication: Customers' Decision Rights Protection

K Katanyutaveetip, P Laksitamas, S Kobayashi - ijmsssr.org
This proposed quantitative research scenario studied on ethical marketing communication to
protect the decision-making rights of customers. The research will consist of a survey and …

[PDF][PDF] RESEARCH MARKETING COMMUNICATION: CUSTOMERS'DECISION RIGHTS PROTECTION

L Baoguo - Interdisciplinary Journal of Educational Practice (IJEP), 2022 - sadijournals.org
This proposed quantitative research scenario studied on ethical marketing communication to
protect the decision-making rights of customers. The research will consist of a survey and …