[PDF][PDF] The mediating role of congruity and customer satisfaction in the effect of the personality traits on brand loyalty in the coffee shop industry in Bali
PKN Kusuma, IGA Giantari - American Journal of Humanities and Social …, 2020 - ajhssr.com
This study aims to examine the mediating role of congruity and customer satisfaction in the
effect of personality traits on loyalty in the coffee shop industry in Bali. The number of …
effect of personality traits on loyalty in the coffee shop industry in Bali. The number of …
A Configurational Model of Brand Loyalty
J Mathews - IUP Journal of Brand Management, 2019 - search.proquest.com
The paper examines the way intra-individual subsystems of cognition, affect, motivation,
personality traits and the situation influence the process of brand loyalty formation. Of …
personality traits and the situation influence the process of brand loyalty formation. Of …
The effect of the price of medical services and the personal traits of medical personnel on brand image mediated by the quality of health services
The purpose of this study was to determine the effect of the price of medical services and the
personal traits of medical staff on brand image which is mediated by the quality of health …
personal traits of medical staff on brand image which is mediated by the quality of health …