Affiliate marketing is a prominent, contemporary type of performance-based internet
marketing whereby a firm reimburses affiliates for each customer referred through the …

Patrick Bormann untersucht anhand realer Daten eines Bildungsdienstleisters, inwiefern der
Klickpfad einer Affiliate-Marketingkampagne im Rahmen einer Mehrkanalstrategegie …

The paper provides an in-depth analysis of the affiliate partners of the Aviasales company.
Main tasks include the analysis of the web content and categories of the affiliates with the …

Η παρούσα ερευνητική εργασία εκπονήθηκε με σκοπό την ανάλυση του ψηφιακού marketing
σε βιομηχανικό περιβάλλον βασιζόμενη σε έρευνες που αποσκοπούν στην βαθύτερη …

With the advent of digitalization and modern technology, businesses have changed their
modus operandi to adopt the paradigm shift from offline to online. The change in operation …

Die mit dem vorliegenden Band 2 fortgeführte Schriftenreihe, Marketing und Marktorientierte
Unternehmensführung 'greift Themengebiete auf, die aus einer absatzwirtschaftlichen …

Affiliate marketing is a promotional technique where affiliates promote a business's products
through an online link attached to websites. The business reimburses the affiliates with …

This master thesis is the result of my graduation project which is the final part of the Master
Innovation Management at the Eindhoven University of Technology (TU/e). The research …

This paper discusses affiliate marketing, in which the seller or service provider is a
rewarding and fulfilling agent so-called affiliate for each visitor, which through its way to …

The paper provides an in-depth analysis of the affiliate partners of the Aviasales company.
Main tasks include the analysis of the web content and categories of the affiliates with the …