Consumers' trust in the source of an online review message is largely determined by the
consumers' trustworthiness beliefs about the source that can potentially influence their …

Cross-border e-commerce (CBEC) has become an imperative mode for global trade.
Research on cross-border e-commerce historically focuses mainly on the customer's …

It is a class research question about how trust and perceived benefit affect consumers'
purchase intentions. This research examines the relationship in a very different context …

Electronic commerce and online marketplaces have rapidly become critical transaction
channels. Many studies of online marketing have focused on the purchasing behaviors of …

Purpose This study aims to investigate the effects of firm-and governance-specific
characteristics on digital trust (DT) and firm value. Firm-specific factors include return on …

Purpose: This study aims to determine and analyze the effect of return policy leniency and
seller reputation on purchase decisions mediated by consumer trust on C2C e-commerce …

Recently, global e-commerce businesses have been blooming due to the convenience they
offer, their product range, and the individualized products and services they offer. To …

Smartphones have changed consumer behavior by providing new mobile technology
applications. In order to understand the intention to use mobile applications, this study …

Trust is a central element in online transactions in B2C e-marketplaces where a buyer needs
to evaluate intermediary trust as well as seller trust to make a purchase decision. The …

This paper designs a consumer trust measurement model of agricultural e-commerce based
on DS evidence theory for improving the accuracy of consumer trust measurement of …