AJ Silva, H Dias - International Journal of Organizational Analysis, 2022 - emerald.com
Purpose Employer branding is a topic that has gained relevance in the organisational world. Currently, organisations need to differentiate themselves, and one of their biggest …
S Bharadwaj, NA Khan, M Yameen - Asia-Pacific Journal of Business …, 2022 - emerald.com
Purpose This paper aims to extend employer branding research by investigating the role of job satisfaction and organizational identification as predictors of employee retention, and …
ME Styvén, A Näppä, M Mariani… - Journal of Business …, 2022 - Elsevier
Attracting and retaining high-quality employees is becoming an unrelenting challenge for many employers. Therefore, employer branding is a key developmental area for companies …
A Azhar, N Rehman, N Majeed, S Bano - International Journal of Hospitality …, 2024 - Elsevier
Employer branding has gained considerable interest in theory and practice, however, current hotel management literature has neglected to investigate the dimensional influence …
Highlights•To determine the impacts of employer branding on organisational identification and employee retention.•To examine the mediating role of organisational identification …
The increasingly intense competition in organisations means that they have to develop strategies to differentiate themselves. One of these strategies consists of using internal …
S Bharadwaj, M Yameen - Management Research Review, 2021 - emerald.com
Purpose The study aims to explore the relationship between the employer branding (EB) dimension of corporate social responsibility (CSR) and employee retention (ER) while …
Using a sample of 309 Small and Medium-sized Enterprises (SMEs) from Tanzania and applying partial least square structural equation modeling, the study analyses the different …
A Yousf, S Khurshid - Vision, 2024 - journals.sagepub.com
Employer branding has fascinated human resources (HR) managers and establishments over the last two decades. This is attributed to its practical business implications and being a …