Purpose This study aims to determine the antecedents that influence attitudes towards the
use of environmentally friendly household appliance products and consumers' green …

Nowadays, it hardly recognises the differences between a genuine and counterfeit product
as the imitation products have flooded the market all over the world. In recent years …

The purpose of this study was to investigate the role of positive and negative emotions and
feelings in creating attitudes towards mobile advertising among social network users. The …

This study aims to determine the influence of personality factors which inclusive of price
consciousness, fashion consciousness and value consciousness towards purchase …

Produk fesyen tiruan berjenama mewah daripada jenama-jenama terkenal adalah antara
produk yang paling banyak ditiru. Matlamat kajian ini adalah untuk mengenal pasti faktor …

Violations of labour and employment laws governing workers (eg workplace law) are a
widespread issue in industrialized counties. While human resource (HR) practitioners play a …

این تحقیق با هدف بررسی تأثیرات هیجانات مثبت و منفی و احساسات کاربران شبکه‌های اجتماعی
در ایجاد نگرش نسبت به تبلیغات انجام پذیرفته است. همچنین نقش احساسات به عنوان متغیر …‎

Taklitçilik ve sahtecilik; endüstrinin her alanında olduğu gibi ilaç sektöründe de kendisine
geniş bir yer edinmiştir. OECD ve EUIPO'nun 2016 verilerine göre uluslararası sahte ilaç …

Perniagaan produk tiruan telah mendapat banyak perhatian dari pelbagai pihak. Selain
pemilik jenama, pihak kerajaan memandang berat isu peniruan dalam negara kerana ia …

Kes peniruan di Malaysia masih membimbangkan kerana rampasan barangan tiruan di
seluruh negara masih agak tinggi. Dalam masa yang sama, penjualan barangan tiruan di …