Internationalization Strategy for Sembalun Specialty Coffee to Meet Foreign Consumer Demand; Case Study of Kopikey SMEs, Lombok, Indonesia

M Rosyihuddin, S Sudarmiatin… - East Asian Journal …, 2024 - journal.formosapublisher.org
Indonesia has a rapidly growing coffee industry. Various regions in Indonesia have their
own coffee characteristics and are an attraction for each region, one of which is Sembalun …