Challenges and opportunities towards Islamic cultured generation: socio-cultural analysis
This article analyzes the phenomenon and behavior of computerization among elementary
school-aged children through a literature review of culture, technology, sociology, education …
school-aged children through a literature review of culture, technology, sociology, education …
Artificial intelligence and mass personalization of communication content—An ethical and literacy perspective
E Hermann - New media & society, 2022 - journals.sagepub.com
Artificial intelligence (AI) is (re) shaping communication and contributes to (commercial and
informational) need satisfaction by means of mass personalization. However, the substantial …
informational) need satisfaction by means of mass personalization. However, the substantial …
Leveraging artificial intelligence in marketing for social good—An ethical perspective
E Hermann - Journal of Business Ethics, 2022 - Springer
Artificial intelligence (AI) is (re) shaping strategy, activities, interactions, and relationships in
business and specifically in marketing. The drawback of the substantial opportunities AI …
business and specifically in marketing. The drawback of the substantial opportunities AI …
Macro and exogenous factors in computational advertising: Key issues and new research directions
To advance the emerging research field of computational advertising this article describes
the new computational advertising ecosystem, identifies key actors within it and interactions …
the new computational advertising ecosystem, identifies key actors within it and interactions …
Automated trouble: The role of algorithmic selection in harms on social media platforms
F Saurwein, C Spencer-Smith - Media and Communication, 2021 - zora.uzh.ch
Social media platforms like Facebook, YouTube, and Twitter have become major objects of
criticism for reasons such as privacy violations, anticompetitive practices, and interference in …
criticism for reasons such as privacy violations, anticompetitive practices, and interference in …
Counteracting the impact of online fake news on brands
This study is one of the few studies that aimed to examine, first, the effect of social media
usage for news consumption on users' cognitive notions in terms of focal and affiliate social …
usage for news consumption on users' cognitive notions in terms of focal and affiliate social …
[HTML][HTML] When is personalized advertising crossing personal boundaries? How type of information, data sharing, and personalized pricing influence consumer …
We examine the boundary conditions of online personalized advertising by investigating
when it is perceived as acceptable and when negative feelings predominate. We conducted …
when it is perceived as acceptable and when negative feelings predominate. We conducted …
[HTML][HTML] A scoping review of personalized user experiences on social media: The interplay between algorithms and human factors
No social media user sees the same feed. These platforms are personalized to the
individual with the aid of algorithms that filter and prioritize content based on users' …
individual with the aid of algorithms that filter and prioritize content based on users' …
To track or not to track: examining perceptions of online tracking for information behavior research
Purpose This study investigates perceptions of the use of online tracking, a passive data
collection method relying on the automated recording of participant actions on desktop and …
collection method relying on the automated recording of participant actions on desktop and …
The exploitation of vulnerability through personalised marketing communication: Are consumers protected?
J Strycharz, BB Duivenvoorde - Internet policy review, 2021 - econstor.eu
While data-driven personalisation strategies in marketing offer consumers several benefits,
they potentially also create new disparities and vulnerabilities in society, and in individuals …
they potentially also create new disparities and vulnerabilities in society, and in individuals …